Hi Morgan Guyton

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You posted the following comment:
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Of course, the important thing to keep in mind when we apply this to Christian history is that the heretics have often been the side that was winning at the time. The Marcionites, Gnostics, Donatists, Arians, Nestorians, et all were not always fringe groups that the mainstream stomped out; some of them were the majority perspective before Nicaea, Chalcedon, etc. 

So I would deploy the linguistics differently than Godin is. He's using "heretic" as an unequivocally positive term. I think that heresy refers to that part of what is generally thought to be "orthodoxy" that is in the process of being revealed as inadequate. Those who defend the inadequacy for the sake of maintaining the status quo are the heretics, while those who "will not keep their peace until Zion shines like the dawn" (Is 62:1) are the prophets.